Planning guides

Planning guides

Build a Swiss pharmaceutical launch roadmap

Start with a decision map rather than a single launch date. Identify the medicinal product, the available dossier, the target indication and the intended Swiss customer channels. An existing foreign approval is an input to route selection, not a substitute for checking the Swiss pathway. Mark assumptions explicitly so that the project team knows which dates depend on unresolved regulatory or commercial decisions.

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Assign the Swiss responsibilities

A local partner discussion is more useful when your team separates functions from company names. List the authorisation-holder role, regulatory maintenance, pharmacovigilance, quality, import, storage, distribution and customer support. Decide which capabilities you retain, which you need locally and which you want one provider to coordinate.

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Review commercial readiness beyond authorisation

A launch decision combines regulatory feasibility with a workable commercial and supply plan. Define your target customer channels, expected demand assumptions and the proposed reimbursement route. Separate evidence from estimates. A market-size figure alone does not establish achievable sales, and a directory of approved medicines is not a complete demand forecast.

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Your next step

Tell us where you need support. Email, phone and a short message are enough to start; project details can follow in a conversation.

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